Terengganu did not receive many Indian or Chinese migrants, and therefore Malay cultural influences predominate. Traditional pursuits such as kite-flying contests, top-spinning contests, and traditional arts & crafts, such as batik and songket are still very much alive. The people of Terengganu have always had a reputation for being socially conservative and devout Muslims.
The major tourist attractions in the state include: Kuala Terengganu, the capital; Islamic Heritage Park, Tasik Kenyir, a large artificial lake; Sekayu Waterfalls; Kuala Ibai Lagoons; Batu Burok Beach, Kemasik Beach, Rantau Abang, Marang, Chukai town and several offshore islands such as Pulau Redang, Pulau Lang Tengah, and Pulau Kapas, and the Pulau Perhentian, which attract beachgoers and snorkelers because of their picture perfect beaches. Many travelers find the relatively rural and tranquil atmosphere in the state conducive to a relaxing holiday. Terengganu has recently been known internationally as the host of Monsoon Cup, which was first held in 2005 and then became an annual national sporting event. The event brought millions of ringgit of investment into the state from the private sectors and Malaysian Government. Tourists flocked to Kuala Terengganu and Duyong to witness this event, held during the monsoon season, which had previously been low season for tourism in Terengganu