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History of Jacksonville


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rkā€“based filmmakers were attracted to Jacksonville's warm climate, exotic locations, excellent rail access, and cheap labor. Over the course of the decade, more than 30 silent film studios were established, earning Jacksonville the title of "Winter Film Capital of the World". However, the emergence of Hollywood as a major film production center ended the city's film industry. One converted movie studio site, Norman Studios, remains in Arlington; It has been converted to the Jacksonville Silent Film Museum at Norman Studios.

During this time, Jacksonville also became a banking and insurance center, with companies such as Barnett Bank, Atlantic National Bank, Florida National Bank, Prudential, Gulf Life, Afro-American Insurance, Independent Life and American Heritage Life thriving in the business district. The U.S. Navy also became a major employer and economic force during the 1940s, with the construction of three naval bases in the city.

Jacksonville, like most large cities in the United States, suffered from negative effects of rapid urban sprawl after World War II. The construction of highways led residents to move to newer housing in the suburbs. After World War II, the government of the city of Jacksonville began to increase spending to fund new public building projects in the boom that occurred after the war. Mayor W. Haydon Burns' Jacksonville Story resulted in the construction of a new city hall, civic auditorium, public library and other projects that created a dynamic sense of civic pride. However, the development of suburbs and a subsequent wave of middle class "white flight" left Jacksonville with a much poorer population than before. The city's most populous ethnic group, non-Hispanic white, declined from 75.8% in 1970 to 55.1% by 2010.

Much of the city's tax base

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