There are signs of human presence in the area from the upper Neolithic, and Jerèz de la Frontera has been inhabited by humans since at least the Copper or Neolithic Age, but the identity of the first natives remains unclear. The first major protohistoric settlement in the area (around the third millennium BC) is attributed to the Tartessians.
Later it was a Roman city, under the name of Asta Regia. After the fall of the Western Roman Empire, it was ruled by the Vandals and the Visigoths, until it was conquered by theArabs in 711. In the 11th century it was shortly the seat of an independent taifa. Some years later it was united to Arcos by 'Abdun ibn Muhammad, who ruled both c. 1040-1053. In 1053 it was annexed to Seville. From 1145 to 1147 the region of Arcos and Jerez was briefly an emirate under dependency of Granada, led by Abu'l-Qasim Ahyal. Later the city was conquered by the Almohads. In the 12th and 13th centuries Jerez underwent a period of great development, building its defense system and setting the current street layout of the old town.
In 1231 the Battle of Jerez took place within the town's vicinity, in which the Christian troops under the command of Álvaro Pérez de Castro, lord of the House of Castro and grandson of Alfonso VII, king of Castile and León, defeated the troops of the Emir Ibn Hud, despite the numerical superiority of the latter. The city was conquered by Castile in 1264. The Discovery of America and the conquest of Granada, in 1492, made Jerez one of the most prosperous cities of Andalusia through trade and its proximity to the ports of Seville and Cadiz. Despite the social, economic and political decadence that occurred in the seventeenth century, towards the end of the Habsburg rule, the city managed to maintain a reasonable pace of development, becoming world wide famous for its wine industry
