Jerez is known as the capital of sherry wine, horsemanship, and flamenco dancing. It is the home of the Royal Andalusian School of Equestrian Art, a riding school comparable to the world-famous Spanish Riding School in Vienna. Jerez, the city where flamenco singing began, is also proud of its Andalusian Centre of Flamenco.
There are two museums of note: the Jerez Archaeological Museum and the Atalaya Watch Museum (also known as "Palace of Time").
The old quarter of Jerez, dating from medieval times, has been named an "Artistic Historic Complex". The Easter week celebrations in Jerez are of "National Touristic Interest", and its remarkable Horse Fair (Feria del Caballo) in May is an event of "International Touristic Interest".
Institución Ferial de Cádiz (IFECA)
The Andalusian Flamenco Centre is located in the Pemartín Palace (Palacio de Pemartin) and offers a library, displays, video films and live demonstrations of the art of flamenco dancing.
