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History of Rosarito


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city of the state of Baja California. May 14 is now recognized and celebrated as Rosarito's Foundation Day by the Historical Society of Rosarito.

City status & evolution

On December 1, 1995, Rosarito was converted from a suburb of Tijuana, to an independent city. Hugo Torres Chabert, current owner of the Rosarito Beach Hotel led the incorporation drive and was subsequently appointed to a three year term as Mayor. The territory surrounding the city became the fifth municipality of the State of Baja California.

The geographic city limits of Rosarito Beach Municipality are quite large, abutting the Tijuana city limits to the north, and Ensenada to the south along the coast and inland.

Rosarito's evolution was marked with further construction and the development of shopping centers and more restaurants and shops were established along the main street. This street has been renovated and enlarge to encompass four lanes and a lighted meridian strip and was officially designated Boulevard Benito Ju�rez in the year 1989.

During the 1970s and early 1980s, Rosarito's growth was moderate but constant. The mid-1980s, however, was marked with the strong development of tourist-related businesses of obviously considerable investment.

In the early 1990s appreciable economic growth was achieved by the construction and competition of numerous hotels (such as Las Rocas) in 1989, condominiums and shopping centers.

The impact of cityhood on modern Rosarito Beach cannot be understated. Prior to incorporation, all tax revenue was filtered through the coffers of Tijuana. Post incorporation has marked major improvements in infrastructure. Due to rapid growth, some streets are indeed still unpaved, however the vast majority of streets have been improved with pavement, curbs and street lights. The city announced in late 2008 that the Baja water and sewer utility was expediting completion of major projects and paving would soon be
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